by
hongyu

E-Class Key Visuals

Key Visual/Photography

E-Class Key Visuals

About

E-Class is one of the best-selling models of Mercedes-Benz in the Chinese market. In keeping up with the demand of updating product images to the contemporary target group nowadays, the new visuals for E-Class focus on communicating the classical and luxurious design that caters to high-quality lifestyle needs.

We choose to present the car in three specific environments: Central Business District, Vila for vacations, and balcony during golden hours, allowing our consumers to vision the pleasure of having this companion in real life.

My Role
Art direction treatment, layout demo & execution
Click here to visit the campaign site
Click here to visit the live siteClick here to visit the X70 series product site
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