One of the best things in life is getting paid for doing what we are passionate about, and being an art director has made me feel the exact same way about life. 
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I love arts, from scratching my elementary textbooks to spending all of my spare time in college watching YouTube tutorials; I laugh and cry with movies and books. The moment I walked into my first ad class, I had the feeling that I want to do this for at least … a very long time. I want to make people laugh and cry and at the same time, feel connected and appreciated. 
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So I walked out of the college with an advertising degree, aspiring to create meaningful visual content to connect with today’s ever-evolving digital natives.



- Hongyu